roopuppet

The tote bag brand ROOTOTE are distinguished by the pocket like the pouch of a kangaroo located on the side. Many of the ROOTOTE bags have surface designs, but the side pocket, the brand’s most distinctive feature, is usually the same. Our idea was to extend the pocket out from the bag, and to turn it into a puppet. Most of the time, we put things into tote bags, but the roopuppet pops out of the ROOTOTE ‘s pocket, making this a very unusual tote bag indeed. The roopuppet comes in four versions: a kangaroo, a bear, a human being and a dinosaur.

Client:
for ROOTOTE
Photographer:
Hiroshi Iwasaki
2012.06